Happy Holidays
Wishing you a very Happy Holiday season and a peaceful and prosperous New Year to you and yours from reach/frequency.
Shawn
How To Improve Blog Traffic
Have you ghosted your blog? It seems like every blog starts with the right intentions — create compelling content that strengthens your brand and creates opportunities to convert readers to customers. But, after some time, it becomes more challenging to come up with topics and find writers. Pretty soon, your blog becomes stagnant and outdated. Here …
Website Maintenance: What It Is, And Why It’s Essential
What is Website Maintenance? In a nutshell, website maintenance is the work needed to keep your website working optimally, meeting the needs of your audience, and projecting a professional image of your business or organization. That’s a mouthful, and a bit abstract, so let’s use a metaphor to help. Think of your website as a …
Improve Your WordPress Knowledge with This WordPress Vocabulary Guide
So you’ve decided to make the jump into WordPress. Maybe you’re migrating your business over to WordPress from an older website solution, or you’re brand new to owning or managing a website. Or maybe you’ve taken over managing an existing WordPress site and need to hit the ground running. This WordPress vocabulary guide should get …
How to Build an SEO Dashboard For Small Business with Free Sample
Last update: May 17, 2025 Google Data Studio, now known as Looker Studio (still having trouble getting used to that name change) is a great tool for building out data visualization dashboards from the simple to very complex. Today I’m going to show you a quick and easy Data Studio SEO Dashboard. This dashboard complements …
Understanding the Meaning of Colors
As a graphic designer and Creative Director, I always found it fascinating how something as simple as a single color can communicate so much. You get to think visually while the others on your team need to worry about such things as SEO dashboards and website maintenance. Color is a form of non-verbal communication. Every …
Websites 101: Getting started with Google Analytics
Knowing who is using your site is vital! This article will walk you through the basics of how to attach Google Analytics and start getting data about your audience.